Marketing Director

About the Employer
  • Premier Properties
  • Verified

Job Description

OVERVIEW OF THE ROLE

Run, manage and plan the day to day marketing activities of the Marketing Department

 

KEY RESPONSIBILITIES

Property Level:

  • Work closely with Graphics
  • Daily review all of social media accounts:
    • Review & respond to ratings
    • Rollout resident activities
    • Share & update events and improvements
    • Property announcements
    • General data management to keep sites relevant and engaging
    • Research & implement new SM sites, programs, updates and activities

 

  • Daily review of online reputation activities
    • Review, investigate and respond to online reviews
    • Outreach to tenants and prospects (info gathering, surveys)
    • Research & implement new reputation sites, programs and activities

 

  • Actively plan property events & incentives
  • Plan marketing strategies and events based on property occupancy status
  • Create & implement best marketing practices for property
  • Create order effective marketing supplies orders
  • Review & manage property website contents (marketing, feeds & pricing)
  • Ensure the visual projection and content of the company meet with the company standards and vision via the website management company
  • Create employee events
  • Carry out market research and customer surveys to assess demand, brand positioning and awareness
  • Analyze data & compile monthly status report on marketing activities and effectiveness
  • Manage marketing materials and supplies
  • Employee appreciation planning
  • Review Marketing Budgets and contribute to managing financial aspects of marketing tasks within given budgets

Corporate Level:

  • General event Planning
  • Manage reputation and online presence (website, LinkedIn etc.)
  • Corporate branding (with Design)
  • Investor relations
  • Create employee events

Advanced Projects:

  • Review and monitor CRM sources and effectiveness

Experience Required

3-4 years