Job Description

Marketing and Lead Generation Manager

Job Summary: 

We are looking for a creative, resourceful, and driven individual to join our team as a Marketing and Lead Generation Manager. This role requires a strong leader with excellent communication and project management skills to oversee marketing campaigns, trade show planning, and lead management processes. The ideal candidate is flexible, tech-savvy, and able to think strategically while managing complex initiatives. If you excel in a fast-paced environment, are an innovative problem-solver, and can deliver results, this is the role for you.

Key Responsibilities:

·Lead the development of our company’s value proposition and creative messaging to resonate with target audiences.

·Drive product positioning and branding efforts, ensuring our offerings are effectively communicated to the market.

·Oversee the planning and execution of trade shows and events, ensuring all aspects from logistics to promotional materials are handled with creativity and attention to detail.

·Manage creative marketing campaigns, especially mailer-based initiatives, from concept to execution.

·Coordinate the seamless handoff of leads to sales and customer service teams, ensuring strong alignment in messaging and expectations.

·Guide the early stages of lead management, with a focus on generating and nurturing potential opportunities.

·Collaborate with internal teams, including sales and customer service, to ensure cohesive marketing and lead generation efforts.

·Leverage project management skills to oversee multiple initiatives, ensuring timelines and objectives are met.

·Foster innovation in marketing strategies and tactics, encouraging creative approaches to reach and engage our audience.

Qualifications:

·Bachelor’s degree in Marketing, Business, Communications, or a related field.

·3+ years of experience in marketing, event planning, or lead generation, with a focus on creative marketing.

·Project management experience (PMP certification a plus).

·Proven track record of managing creative campaigns and event planning.

·Strong leadership skills with the ability to inspire and manage teams.

Working Conditions:

• Full-time position.
• Remote work option on Friday's

Benefits:

• Competitive salary.
• Health, dental, and vision insurance.
• Paid time off and holidays.
• Professional development opportunities.

Skills Required

Experience Required

3-4 years